Jesse Sutherland v2.0 » Identity Design

TSW Progressive Stationery

Jesse — Mon, 31 May 2010 04:33:18 +0000

TSW Builders came to us wanting to develop an identity and a website for the two different branches of their business – residential and commercial. Two stationery systems were created (1 shown here) that included letterhead, envelopes, business cards, and a folder.

TSW Progressive Identity

Jesse — Mon, 31 May 2010 04:30:07 +0000

TSW Builders came to us wanting to develop an identity and a website for the two different branches of their business – residential and commercial. The logos needed to work together as a system, while still communicating to different people. Different types of buildings were constructed using angular shapes and changing the perspectives.

Integrity Discount Guns

Jesse — Thu, 08 Apr 2010 02:23:53 +0000

Created for a family friend who was getting into the gun business, the logo had to be patriotic and macho to appeal to its audience. Designed like an army shield or banner, it communicates those two things without going overboard.

Leadership Development Group Logo

Jesse — Mon, 01 Mar 2010 05:11:58 +0000

The Leadership Development Group works with organizations to help identify leaders, encourage their strengths and push them towards their full potential.

CG3 Identity

Jesse — Sun, 08 Nov 2009 00:55:48 +0000

CG3 is a consulting company that helps companies in the healthcare, scientific and technology realms of business. I designed this logo to show the “creating growth” motto in a modern way.

Baldwin Christian School Logo

Jesse — Fri, 15 Feb 2008 22:46:04 +0000

This logo for Baldwin Christian School represents the learning and growth that happens at the school, and how Christ is at the center, within the roots, of the whole organization.

McIntyre Library Stationery

Jesse — Tue, 20 Dec 2005 23:32:34 +0000

The McIntyre Library asked design students to design a logo for University use. My team hit on the idea of multiple panes of information that would abstractly represent the research process. Each idea interconnected, and leading from one to another. This logo was chosen by the Library and is in use today.

McIntyre Library Logo

Jesse — Sun, 18 Dec 2005 23:22:58 +0000

Stale Fish Seafood & Bar

Jesse — Tue, 18 May 2004 21:58:01 +0000

This was a restaurant that would be found at the Subversive Skate Park. The name “Stale Fish” came from a skating move where you grab the back of your skateboard with your hand.

Subversive Stationery

Jesse — Sun, 18 Apr 2004 23:02:49 +0000

For a class I created Subversive Skate Company. This was a skate park and hotel that would be a haven for independent young adult skaters.